What’s inside
Every product in this routine, and what each one is for.
Why all three
Dark spots come from three things. Most people only treat one.
Old pigment already sitting in the skin. Irritation that keeps making more. And sun that replaces whatever you clear. Treat one and the other two carry on. That is why a serum on its own often seems to stop working after a few months. It was only ever doing a third of the job.
Fade
Fade Theory removes what is there. 2% Alpha Arbutin slows tyrosinase, the enzyme that makes every dark spot.
Repair
Soft Reset calms the skin down. Ceramides in your skin's own 3:1:1 ratio. Calm skin reacts less, so it marks less.
Protect
Daylite blocks the sun. SPF 50+ PA++++ across UVA, UVB and blue light. No white cast on brown skin.
About this product
Product details
All three products. Nothing is left out of it.
This is the most expensive thing we sell, so it is worth being clear about who should and should not buy it.
Buy this if
You have dark spots, your skin reacts easily, and you are outdoors or near a window most days. Or you have bought one product at a time and each one only half worked.
Do not buy this if
You have a few marks and calm skin. Fade Theory on its own will do it for 1,550. Add the others later if you need them.
How to use it
Morning: serum, then moisturiser, then Daylite. Night: serum, then moisturiser. That is the whole routine.
The honest truth
Real change shows around week 4 to 8, and older marks need the full twelve. None of these lightens your skin. Buying all three saves you 1,110 and lasts about two to three months. If that is too much at once, the order to buy in is serum first, then sunscreen, then the moisturiser.
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Why we built Glowvé
Pakistani skin kept getting sold serums made for European weather. So we made our own — formulated for our hard water, our heat and our dry winters. And we tell you exactly what's inside and how much, in plain words. No fillers. No fairy tales. Just actives that do the job.
— Team Glowvé
Read the science
The research behind the formulas, in plain language.
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